The second factor that you should consider when choosing an SEO company is marketing strategies. If you need an SEO company, you should find the one that has the best knowledge of market dynamics. The best SEO company would program your business to adopt suitable marketing strategies. Therefore, if you need an SEO company, find the one that uses the latest marketing methods to advertise ideal content. As a client, you should review the marketing strategies of an SEO company to ensure that they align with your business objectives.